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AI & Automation for Ecommerce Brands

Your store's growing. Your ops costs are growing faster.

We help ecommerce founders automate the messy, manual work that's costing them money or time, with simple AI systems that pay for themselves in weeks, not months.

Built for Shopify brands doing $1M–$50M/year · Serving US, UK, AU & CA

Apps we work with

1

Tech we work with

Sound familiar?

You know AI could help. You just don't know where to start.

"We're doing everything manually"

Your CX and marketing team is manually sending you insights and intelligence. Your paid social team is manually finding the LTV. You’re manually finding the contribution margin.

"We tried ChatGPT but... that's it"

You’ve played with AI for product descriptions or images. But you know there’s more. You just don’t know how to connect it to your actual operations: your inventory, your orders, your customer service.

"I don't want a 6-month IT project"

Every agency wants a $50K contract and a 6-month timeline. You don’t need a digital transformation. You need someone who can look at your business and say, “Here, automate this, save that.

Meet Your Automation Guy

I'm Vai. I build the systems your team will thank you for.

I’m a software engineer who spent years at Accenture building systems for some of the world’s biggest companies. Three promotions later, I realised something: the businesses that needed automation most, fast-growing ecommerce brands, couldn’t afford enterprise consultants.

So I started EfficiaLabs. Now I work directly with ecommerce founders to build lightweight, practical AI automations that actually run. No buzzwords. No 90-slide decks. Just systems that save you time and protect your margins.

I’m not an agency with 200 employees. I’m the person who’ll get on a call with you, understand your operations, and build exactly what you need.

How it Works

Three steps. That's it.

Book a 15-minute call

Tell me what’s slowing your team down. I’ll ask about your tools, your daily bottlenecks, and where you’re bleeding time or money.

I'll find your quick win

Within 48 hours, I’ll come back with one lightweight automation I can build for free, so you can see the impact before spending a dollar.

Watch it run

Your first automation goes live. Your team saves hours. No payment needed for me. And when you’re ready, we build more, at your pace, on your terms.

Your First One's On Me

One free lightweight automation for any ecommerce brand doing $1M+ a year.

No catch. No pitch deck. I’ll look at your business, find one thing that should be automated yesterday, and build it, for free.

Why? Because once you see a clunky 2-hour process run itself in 2 minutes, you won’t need convincing. You’ll just want more.

Limited spots. I build every system personally.

Results

Built an AI shopping assistant. Reduced returns by 21%.

A fashion ecommerce brand was haemorrhaging money on returns. Customers were ordering the wrong sizes, wrong styles, wrong expectations. Every return was a margin killer.

I built KeepRate, an AI shopping assistant that sits on the product page and helps customers pick the right product before they buy. It answers sizing questions, suggests alternatives, and flags likely-to-return combinations.

The result? Return rates dropped 21%. Customer satisfaction went up. The brand kept more of every sale.

Stat Label
21%
Reduction in returns
< 2 weeks
From idea to live system
$0
Spent on additional staff

What I Build

AI that does the work your team shouldn't be doing.

Every system is custom-built for your store. Here are the kinds of things I help ecommerce brands automate:

Fulfillment Automation

Auto-tag, route, and track orders without your team touching a spreadsheet or Shopify admin.

Cart Abandonment Recovery

Trigger smart follow-ups based on what they left behind, not same email blasts.

Inventory & Restock Alerts

Know what's running low before it's gone. Auto-notify your team or supplier.

AI Customer Support

Instant answers to sizing, shipping, and product questions, 24/7, on-brand.

Profitability Dashboards

See your real margins per product, per channel, per campaign, automatically.

Description Generation

Product descriptions, blog posts, email drafts, better than Shopify

This isn’t an exhaustive list.

If something in your operations feels repetitive, slow, or expensive, there’s probably an automation for it.

Is This for You?

This is for you if...

  • You run a Shopify store doing $1M+/year
  • You have a team that’s drowning in manual work
  • You want to save cost
  • You’re afraid that your competitors are already using AI
  • You’ve been curious about AI but don’t know where to start
  • You want fast, practical results, not a science project
  • You’re in the US, UK, Australia, or Canada

Questions

You're probably wondering...

Q: How is this different from hiring a developer?

A developer builds what you spec. I figure out what to build, then build it. I look at your operations with an automation-first lens and find the highest-impact, lowest-effort wins. That's a different skillset.

Q: What does "lightweight automation" mean?

It means a system that does one thing really well. Like auto-tagging orders, or sending restock alerts, or qualifying support tickets. It takes days to build, not months. And it starts delivering value immediately.

Q: I'm not technical at all. Will I understand what you're building?

That's the whole point. I don't send you documentation filled with API jargon. I show you a before and after: "Your team used to do X manually. Now this system does it. Here's the dashboard." That's it.

Q: What tools do you use?

Depends on what your store needs. I work across n8n, Make, Zapier, Python, and custom integrations. I pick the right tool for the job, not the trendiest one.

Q: How much does it cost after the free automation?

Lightweight automations start at $500. Bigger systems are custom-quoted based on complexity. Everything starts with a conversation, no surprise invoices.

Q: How long does it take?

Most lightweight automations are live within 1 week. Bigger projects typically take 3–6 weeks. I'll give you a clear timeline before we start.

Q: What if I don't like what you build?

The free one is free. No strings. For paid projects, I work in short sprints so you see progress every few days and can give feedback. You're never locked into a 6-month black box.

Your First One's On Me

One free lightweight automation for any ecommerce brand doing $1M+ a year.

No catch. No pitch deck. I’ll look at your business, find one thing that should be automated yesterday, and build it, for free.

Why? Because once you see a clunky 2-hour process run itself in 2 minutes, you won’t need convincing. You’ll just want more.

Limited spots. I build every system personally.